On pack promotions
Having purchased an inserting machine, chosen for its flexibility it enables us to attach to a carton a variety of items such as CDs, seed packets, sachets, credit cards and leaflets, with capacity to try other similar shaped products.
We are witnessing and increasing demand for added value promotions, last year saw us complete some 900,000 carton with added products.
It is not only promotions that can benefit from this type of technology, we are currently processing a job that requires a leaflet to be inserted prior to the final gluing stage. In this instance it is about efficiency and cost reduction achieved through an automated process.